July 10, 2009

23andMe Launches the Research Revolution Program

The Direct-to-Consumer company, 23andMe, has just launched a program named Research Revolution.

By enrolling, you receive access to your own genetic data, including analysis of over 100 diseases and traits. This specially priced Research Edition of the 23andMe service costs $99

Seems they are offering a discount to get a certain number of "controls" for research project.

For sure this is a new approach for recruitment of "patients".


References:
23andMe presentation of the project

Viva la Revolucion! DTC genomics research. Democratized! - and as always, here is the GeneSherpa's punctual analysis on this topic!

Genomic Research Goes DTC
from the Genomics Law Report Blog